OGAAN
Top retailer of Premium Indian designerwear,
>50% of their B2C e-commerce business
comes from outside India
Problem
- Static e-commerce revenues
- Paid Marketing results not visible
The Small World Effect
- In 6 months, e-commerce monthly revenue grew over 300%
- Restructured online marketing campaign, enabling ROI to move from 1.5x to 3.5x
- Improved new customer engagement levels, leading to > 50% conversions